by Brad Nix | Oct 16, 2012 | Articles
(Written in the epistolary style, that is to say, as if I were writing a letter to my Trialogues partner, Matthew Shadbolt.) Hey Matthew, Read your post on misalignment of opportunities and… well, it’s a masterpiece as usual. The level of research and...
by Brad Nix | Oct 11, 2012 | Articles
“Truly different behaviors require truly distinct situations.” Those are the words of Joshua Meyrowitz from No Sense Of Place: The Impact Of Electronic Media On Social Behavior. The real estate world is feeling the negative social impact of that concept as...
by Brad Nix | Sep 19, 2012 | Articles
Some thoughts on the search for meaningful marketing through drive, autonomy and purpose “The age of good has ended and the age of excellence has begun. Everything has to be excellent to matter. If you can do something well or good – don’t. Shut it...
by Brad Nix | Jan 22, 2010 | Articles
When you’re serious about your social marketing then you need to be working with a results-driven gameplan. Enter Social Media Stomper. Mark Eckenrode, Certified Master of Guerrilla Marketing, shows you an advanced and systematic approach to generating more...
by Brad Nix | Oct 13, 2009 | Articles
You have a brilliant idea to use a certain popular song in a video, but before you use it on your promotional items, you need to think twice because it could cost you as much as $150,000. Or, you could follow my recommendations and do it for just a fraction of that...