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On The Misalignment Of Opportunity

On The Misalignment Of Opportunity

Some thoughts on the search for meaningful marketing through drive, autonomy and purpose “The age of good has ended and the age of excellence has begun. Everything has to be excellent to matter. If you can do something well or good – don’t. Shut it...

3 Methods for Quickly Writing Better Real Estate Copy

When a Realtor gives me a webpage or email to write the copy for, they usually let me know “I just wasn’t sure how or what to say.” Now, while I think this may be true for some I do know the hardest part of writing good copy is simply sitting down to...