Link tracking is nothing new. In fact, social media has brought link tracking to the masses with services such as cli.gs, budurl, bit.ly, and tr.im.
Along with being URL shorteners, these services offer some pretty decent built-in tracking features but, let’s face it, aren’t the most persuasive of links. Seeing http://bit.ly/d72lf doesn’t exactly inspire someone to click. Especially when using that link in your offline marketing (you are tracking your offline links, right?).
So, how can you make your links more persuasive – both online and offline – while also tracking click activity? Watch this video tutorial and you’ll see exactly how to do it easy-peasy-like.