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Focus Requires Awareness

Focus is powerful.  We already know this. Like all powerful forces, focus possesses a duality.  Focus on the right thing, and you can accomplish more than you ever thought possible; focus on the wrong thing, and you could ruin your relationships and your life. Proper...
On The Misalignment Of Opportunity

On The Misalignment Of Opportunity

Some thoughts on the search for meaningful marketing through drive, autonomy and purpose “The age of good has ended and the age of excellence has begun. Everything has to be excellent to matter. If you can do something well or good – don’t. Shut it...
Facebook Is Not A Business Requirement

Facebook Is Not A Business Requirement

If you’re a serious business, you have to have an active Facebook page. Right? Some have argued that you don’t even need a website anymore, a Facebook presence is all you need. So if you must be there, you better “do it right.” You need to make...