• Doers Unite Here

    RETSO is committed to doing things that make each of you better. We will shape the future of our industry. It will take all of us to make a difference. Together we are RETSO.

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  • Jeff Turner reviews RETSO 2009

  • What American Idol Can Teach You About Keeping Your Video Viewers Engaged

    In the “everyone’s a critic” American Idol culture, your on-line video presence is more important than ever. One mistake and you become either a click-away victim or the joke of every viewer as they say those words you never want to hear, “Omigosh! You have to see this fool!” Similarly, watching real estate agents in [...]

  • How To Recover From A Crappy Email

    No doubt it’s a great feeling to send an email to your subscribers with a link to your home buyer’s workshop or other real estate event and you get a bunch of clicks. However, it’s another feeling entirely when all those clicks amount to only a couple of registrations. It sucks but I know it [...]

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